@import url('https://fonts.googleapis.com/css2?family=Montserrat:wght@400;500;600;700;800;900&display=swap');
:root{--ink:#080808;--paper:#f1f2f2;--lemon:#e1ff00;--blue:#0b00d4;--line:rgba(255,255,255,.28);--pad:clamp(24px,5vw,92px)}
*{box-sizing:border-box}html{scroll-behavior:smooth}body{margin:0;background:var(--ink);color:#fff;font:400 16px/1.55 Montserrat,Arial,sans-serif;overflow-x:hidden}body.menu-open{overflow:hidden}a{color:inherit;text-decoration:none}img{display:block;max-width:100%}button{font:inherit}::selection{background:var(--lemon);color:#000}
.site-header{position:fixed;z-index:1000;inset:0 0 auto;height:82px;display:flex;align-items:center;padding:0 var(--pad);gap:24px;background:rgba(7,7,7,.88);backdrop-filter:blur(13px);border-bottom:1px solid rgba(255,255,255,.17)}
.brand{position:relative;z-index:1002;width:190px;flex:none}.brand img{width:100%}.header-tag{font-size:.55rem;letter-spacing:.16em;text-transform:uppercase;color:#aaa;margin-left:auto}.menu-toggle{position:relative;z-index:1002;border:0;background:none;color:#fff;width:48px;height:48px;padding:9px;cursor:pointer;margin-left:15px}.menu-toggle span{display:block;width:29px;height:2px;margin:6px auto;background:currentColor;transition:transform .25s,opacity .25s}.menu-toggle:hover{color:var(--lemon)}.menu-open .menu-toggle span:first-child{transform:translateY(8px) rotate(45deg)}.menu-open .menu-toggle span:nth-child(2){opacity:0}.menu-open .menu-toggle span:last-child{transform:translateY(-8px) rotate(-45deg)}
.nav-links{position:fixed;z-index:1001;inset:82px 0 auto;height:calc(100dvh - 82px);display:flex;flex-direction:column;align-items:center;justify-content:center;gap:clamp(9px,2vh,22px);padding:20px;background:#080808;opacity:0;visibility:hidden;transition:opacity .25s,visibility .25s;overflow-y:auto}.menu-open .nav-links{opacity:1;visibility:visible}.nav-links a{text-align:center;font-size:clamp(2.7rem,6vw,6.6rem);font-weight:900;line-height:1.03;letter-spacing:-.075em;text-transform:uppercase}.nav-links a:hover,.nav-links a:focus-visible{color:var(--lemon)}
main{padding-top:82px}.section-pad{padding:clamp(85px,10vw,180px) var(--pad)}.overline,.section-kicker,.hero-index,.hero-scroll{font-size:.68rem;font-weight:800;letter-spacing:.18em;text-transform:uppercase}.overline{color:var(--lemon)}.section-kicker{display:flex;justify-content:space-between;gap:20px;border-top:1px solid currentColor;padding-top:16px;opacity:.8}.big-heading{font-size:clamp(3.1rem,8vw,10.3rem);font-weight:900;letter-spacing:-.08em;line-height:.91;text-transform:uppercase;margin:clamp(54px,8vw,115px) 0 clamp(55px,8vw,115px)}em{font-style:normal;color:var(--lemon)}
.cinema-hero{min-height:calc(100svh - 82px);position:relative;display:flex;align-items:center;justify-content:center;overflow:hidden;padding:100px var(--pad)}.cinema-image,.cinema-shade{position:absolute;inset:0;width:100%;height:100%}.cinema-image{object-fit:cover;object-position:center 42%}.cinema-shade{background:linear-gradient(180deg,rgba(0,0,0,.48),rgba(0,0,0,.49) 45%,rgba(0,0,0,.72))}.hero-center{position:relative;text-align:center;max-width:1400px;z-index:1}.hero-center h1{font-size:clamp(4rem,10.2vw,12.5rem);font-weight:900;letter-spacing:-.09em;text-transform:uppercase;line-height:.86;margin:27px 0 38px}.hero-center p{font-size:clamp(.85rem,1.3vw,1.2rem);max-width:540px;margin:0 auto 34px}.round-link{display:inline-flex;align-items:center;gap:25px;border:1px solid #fff;padding:15px 19px;font-size:.7rem;font-weight:800;letter-spacing:.12em;text-transform:uppercase}.round-link:hover{background:var(--lemon);color:#000;border-color:var(--lemon)}.hero-index,.hero-scroll{position:absolute;bottom:32px}.hero-index{left:var(--pad)}.hero-scroll{right:var(--pad)}
.statement{position:relative;overflow:hidden;min-height:95vh;display:flex;flex-direction:column;justify-content:center}.statement h2{position:relative;z-index:1;font-size:clamp(3.5rem,9.5vw,11rem);line-height:.91;letter-spacing:-.085em;text-transform:uppercase;margin:70px 0 90px}.statement h2 span{color:var(--lemon)}.smile-statement{position:absolute;right:3%;top:10%;width:clamp(280px,36vw,650px);transform:rotate(90deg);opacity:.1;pointer-events:none}.statement-bottom{display:flex;justify-content:space-between;align-items:end;gap:60px;border-top:1px solid var(--line);padding-top:24px}.statement-bottom p{font-size:clamp(1.1rem,1.8vw,1.8rem);line-height:1.42;max-width:720px;margin:0}.statement-bottom span{font-size:.65rem;letter-spacing:.12em;text-transform:uppercase;color:#aaa;white-space:nowrap}
.expertise{background:var(--paper);color:var(--ink)}.expertise .big-heading em{color:var(--blue)}.service-list{border-top:1px solid #777}.service-list>div{display:grid;grid-template-columns:60px minmax(0,1.25fr) minmax(230px,.75fr);gap:clamp(15px,3vw,60px);align-items:center;border-bottom:1px solid #999;padding:clamp(22px,3vw,43px) 0}.service-list b{align-self:start;font-size:.75rem}.service-list h3{font-size:clamp(1.4rem,3.2vw,4rem);line-height:1;text-transform:uppercase;letter-spacing:-.06em;margin:0}.service-list p{font-size:.84rem;max-width:320px;margin:0;color:#555}
.editorial{display:grid;grid-template-columns:1fr 1fr;min-height:760px}.editorial-image{min-height:700px}.editorial-image img{width:100%;height:100%;object-fit:cover;object-position:center top}.editorial-copy{position:relative;overflow:hidden;display:flex;flex-direction:column;justify-content:center;align-items:flex-start;padding:clamp(55px,7vw,120px)}.editorial-copy h2,.trust-chapter h2,.recap h2,.final-cta h2{position:relative;z-index:1;font-size:clamp(3.2rem,6vw,7.5rem);line-height:.93;text-transform:uppercase;letter-spacing:-.07em;margin:45px 0}.editorial-copy p{position:relative;z-index:1;max-width:500px;color:#bbb}.line-link{position:relative;z-index:1;display:inline-flex;justify-content:space-between;gap:30px;border-bottom:1px solid currentColor;padding:15px 0;font-size:.7rem;font-weight:800;letter-spacing:.12em;text-transform:uppercase;margin-top:40px}.line-link:hover{color:var(--lemon)}.smile-editorial{position:absolute;right:-90px;bottom:-75px;width:350px;transform:rotate(90deg);opacity:.08;pointer-events:none}
.features{background:#111}.feature-list{border-top:1px solid var(--line)}.feature-list a{display:grid;grid-template-columns:50px minmax(0,1.15fr) minmax(180px,.7fr) 30px;align-items:center;gap:25px;padding:clamp(30px,4vw,70px) 0;border-bottom:1px solid var(--line)}.feature-list a:hover{color:var(--lemon)}.feature-list a>span{align-self:start;font-size:.7rem}.feature-list strong{font-size:clamp(1.6rem,3.5vw,4.2rem);letter-spacing:-.065em;line-height:1.05;text-transform:uppercase}.feature-list small{font-size:.75rem;color:#aaa}.feature-list b{font-weight:400;font-size:1.7rem}
.trust-chapter{position:relative;display:flex;align-items:center;min-height:90vh;padding:100px var(--pad);overflow:hidden}.trust-chapter>img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;filter:brightness(.38)}.trust-chapter>div{position:relative;max-width:830px}.trust-chapter p{max-width:590px;font-size:clamp(1rem,1.5vw,1.35rem)}
.clients{background:#090909}.client-wall{margin-top:55px;border:1px solid #333;padding:clamp(8px,2vw,24px)}.client-wall img{width:100%;height:auto}
.visuals{background:var(--paper);color:#000}.visuals .big-heading em{color:var(--blue)}.visual-grid{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:clamp(8px,1vw,18px)}figure{margin:0;overflow:hidden}.visual-grid figure{aspect-ratio:3/4;background:#ddd}.visual-grid img,.archive-grid img,.landscape-row img{display:block;width:100%;height:100%;object-fit:cover;transition:transform .5s ease}figure:hover img{transform:scale(1.035)}.visuals .line-link{margin-top:40px}
.recap{display:grid;grid-template-columns:minmax(0,1fr) minmax(250px,420px);gap:clamp(50px,10vw,180px);align-items:center;background:#121212}.recap p{max-width:520px;color:#bbb}.recap video{width:100%;max-height:670px;aspect-ratio:9/16;object-fit:contain;background:#000;border:1px solid #393939;padding:8px}
.final-cta{position:relative;overflow:hidden;background:var(--blue);min-height:72vh;display:flex;flex-direction:column;justify-content:center;align-items:flex-start}.final-cta>img{position:absolute;right:-70px;top:0;width:clamp(250px,36vw,580px);transform:rotate(90deg);opacity:.14;pointer-events:none}.final-cta:after{content:'';position:absolute;right:-8%;bottom:-30px;width:50vw;height:220px;background:url('assets/brush-lemon-wide.png') center/contain no-repeat;pointer-events:none}.final-cta h2{margin:35px 0}.final-cta>a{position:relative;z-index:1;border-bottom:1px solid #fff;font-size:.9rem;font-weight:800;text-transform:uppercase;letter-spacing:.1em;padding-bottom:12px}.final-cta>a:hover{color:var(--lemon)}
.site-footer{padding:55px var(--pad) 25px;background:#050505}.footer-top,.footer-bottom{display:flex;justify-content:space-between;gap:30px}.footer-top{align-items:end;padding-bottom:70px}.footer-top img{width:180px}.footer-top>div{display:flex;gap:30px;font-size:.75rem;text-transform:uppercase;letter-spacing:.12em}.footer-top a:hover{color:var(--lemon)}.footer-bottom{border-top:1px solid var(--line);padding-top:20px;color:#888;font-size:.68rem;text-transform:uppercase;letter-spacing:.1em}
.work-hero{position:relative;overflow:hidden;min-height:82vh;padding:65px var(--pad) 85px;display:flex;flex-direction:column;justify-content:space-between}.work-hero .section-kicker{width:100%}.work-hero h1,.contact-hero h1{position:relative;z-index:1;font-size:clamp(4.2rem,10vw,12rem);line-height:.9;letter-spacing:-.08em;text-transform:uppercase;margin:70px 0 30px}.work-hero p{position:relative;z-index:1;font-size:1.1rem}.work-smile{position:absolute;right:-3%;top:16%;width:38vw;transform:rotate(90deg);opacity:.12;pointer-events:none}.cases{background:var(--paper);color:#000}.case{display:grid;grid-template-columns:1fr 2fr;gap:40px;border-bottom:1px solid #aaa;padding:45px 0;scroll-margin-top:110px}.case:first-of-type{margin-top:80px}.case>b{font-size:.75rem}.case h2{font-size:clamp(2.2rem,5vw,6rem);line-height:1;text-transform:uppercase;letter-spacing:-.07em;margin:0 0 20px}.case p{max-width:650px;color:#444}.archive{background:#0e0e0e}.archive-alt{background:#191919}.archive-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:clamp(9px,1.3vw,21px)}.archive-grid figure{aspect-ratio:4/5;background:#222}.archive-grid figure:nth-child(5n+2){aspect-ratio:5/6}.event-grid figure:last-child{grid-column:span 2;aspect-ratio:8/5}.landscape-row{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:clamp(9px,1.3vw,21px);margin-top:clamp(9px,1.3vw,21px)}.landscape-row figure{aspect-ratio:3/2;background:#222}
.contact-hero{position:relative;overflow:hidden;min-height:calc(100svh - 82px);display:flex;flex-direction:column;justify-content:center;padding:clamp(80px,8vw,130px) var(--pad)}.contact-hero h1{margin:50px 0}.contact-hero p{font-size:clamp(1rem,1.5vw,1.3rem);max-width:680px;color:#bbb}.contact-smile{position:absolute;right:-9%;top:0;width:45vw;transform:rotate(90deg);opacity:.12;pointer-events:none}.contact-links{position:relative;z-index:1;display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:20px;margin:65px 0 32px}.contact-links a{border-top:1px solid #aaa;padding:23px 0 28px;display:grid;grid-template-columns:1fr 35px;gap:20px}.contact-links a:hover{color:var(--lemon)}.contact-links span{grid-column:1/-1;font-size:.65rem;letter-spacing:.15em;text-transform:uppercase}.contact-links strong{font-size:clamp(1.6rem,3.4vw,4rem);line-height:1;text-transform:uppercase;letter-spacing:-.055em}.contact-links b{font-weight:400;font-size:1.8rem}.contact-hero small{font-size:.7rem;color:#888}
@media(max-width:900px){.header-tag{display:none}.menu-toggle{margin-left:auto}.editorial{grid-template-columns:1fr}.editorial-image{height:620px;min-height:0}.editorial-copy{min-height:570px}.service-list>div{grid-template-columns:45px 1fr}.service-list p{grid-column:2}.feature-list a{grid-template-columns:40px 1fr 30px}.feature-list small{grid-column:2}.feature-list b{grid-column:3;grid-row:1/3}.visual-grid{grid-template-columns:repeat(3,minmax(0,1fr))}.recap{grid-template-columns:1fr}.recap video{max-width:400px}.archive-grid{grid-template-columns:repeat(2,minmax(0,1fr))}.landscape-row{grid-template-columns:repeat(3,minmax(0,1fr))}}
@media(max-width:620px){.site-header{height:70px}.brand{width:160px}.nav-links{top:70px;height:calc(100dvh - 70px)}main{padding-top:70px}.cinema-hero{min-height:calc(100svh - 70px);padding-block:85px}.hero-center h1{font-size:clamp(3.4rem,13vw,6.4rem)}.hero-index,.hero-scroll{bottom:20px;font-size:.52rem}.statement{min-height:0}.statement h2{font-size:clamp(3.1rem,12vw,5.8rem);margin:55px 0 65px}.statement-bottom{display:block}.statement-bottom span{display:block;margin-top:25px}.section-kicker{font-size:.55rem}.big-heading{font-size:clamp(3.1rem,12vw,6rem)}.service-list>div{grid-template-columns:35px 1fr}.service-list h3{font-size:clamp(1.5rem,7vw,2.7rem)}.editorial-image{height:520px}.editorial-copy{min-height:550px;padding:65px var(--pad)}.feature-list a{gap:12px}.feature-list strong{font-size:clamp(1.55rem,7vw,2.7rem)}.trust-chapter{min-height:75vh}.visual-grid{grid-template-columns:repeat(2,minmax(0,1fr))}.footer-top,.footer-bottom{display:block}.footer-top>div{display:flex;flex-direction:column;gap:12px;margin-top:36px}.footer-bottom span{display:block;margin-top:8px}.work-hero{min-height:70vh}.work-hero h1,.contact-hero h1{font-size:clamp(3.4rem,12vw,6.5rem)}.case{display:block}.case h2{margin-top:25px}.archive-grid{gap:8px}.event-grid figure:last-child{grid-column:span 2}.landscape-row{grid-template-columns:1fr;gap:10px}.contact-links{grid-template-columns:1fr;margin:45px 0 25px}.contact-links strong{font-size:clamp(2rem,8vw,3rem)}}
@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}*,*::before,*::after{transition-duration:.001ms!important;animation-duration:.001ms!important}}
.statement::before{content:'';position:absolute;left:-8%;top:1%;width:min(46vw,670px);height:150px;background:url('assets/brush-lemon-wide.png') center/contain no-repeat;opacity:.42;transform:rotate(-8deg);pointer-events:none}
.metrics{display:grid;grid-template-columns:repeat(3,1fr);gap:24px;margin-top:clamp(70px,9vw,135px);position:relative;z-index:1}.metrics>div{border-top:1px solid var(--line);padding-top:20px}.metrics strong{display:block;font-size:clamp(2.2rem,4vw,4.8rem);letter-spacing:-.07em;line-height:1;color:var(--lemon)}.metrics span{display:block;margin-top:10px;font-size:.65rem;letter-spacing:.12em;text-transform:uppercase;color:#aaa}
.expertise{position:relative;overflow:hidden}.expertise::before{content:'';position:absolute;right:-8%;top:6%;width:min(45vw,640px);height:150px;background:url('assets/brush-lemon-wide.png') center/contain no-repeat;opacity:.55;transform:rotate(9deg);pointer-events:none}.expertise>*{position:relative;z-index:1}
@media(max-width:620px){.metrics{grid-template-columns:1fr 1fr;gap:25px;margin-top:70px}.metrics>div:last-child{grid-column:1/-1}.statement::before{width:80vw;opacity:.3}.expertise::before{width:75vw;opacity:.4}}

/* EYD ED: revised narrative, featured 2024 recap and event film. */
.recap{position:relative;overflow:hidden;min-height:100vh;grid-template-columns:minmax(0,1fr) minmax(330px,520px);gap:clamp(40px,8vw,150px);background:var(--blue)}
.recap:before{content:'';position:absolute;left:-6%;top:4%;width:min(55vw,800px);height:170px;background:url('assets/brush-lemon-wide.png') center/contain no-repeat;opacity:.48;transform:rotate(-7deg);pointer-events:none}
.recap>div,.recap video{position:relative;z-index:1}
.recap h2{font-size:clamp(5rem,10vw,12rem);line-height:.84;letter-spacing:-.09em;margin:60px 0 44px}
.recap p{font-size:clamp(1rem,1.4vw,1.35rem);line-height:1.5;color:#f1f1f1;max-width:540px}
.recap video{max-width:520px;max-height:760px;justify-self:center;border:1px solid rgba(255,255,255,.65);padding:12px;background:#080808;box-shadow:0 25px 80px rgba(0,0,0,.25)}
.case-metric{display:flex;align-items:flex-start;gap:24px;max-width:850px!important;border-top:1px solid #aaa;padding-top:20px;margin-top:27px!important}
.case-metric strong{flex:none;color:var(--blue);font-size:clamp(2.1rem,4vw,4rem);letter-spacing:-.07em;line-height:1}
.case-metric span{display:block;font-size:.83rem;line-height:1.6;max-width:500px}
.event-film{display:grid;grid-template-columns:minmax(200px,.62fr) minmax(0,1.38fr);align-items:end;gap:clamp(22px,4vw,75px);margin-top:clamp(65px,9vw,130px);border-top:1px solid var(--line);padding-top:clamp(35px,5vw,75px)}
.event-film-copy h3{font-size:clamp(2rem,4vw,5rem);text-transform:uppercase;letter-spacing:-.065em;line-height:.96;margin:30px 0}
.event-film-copy p{color:#aaa;max-width:300px}
.event-film video{display:block;width:100%;aspect-ratio:16/9;object-fit:contain;background:#050505;border:1px solid #555}
@media(max-width:900px){.recap{grid-template-columns:1fr;gap:45px;min-height:0}.recap video{width:min(100%,520px)}.event-film{grid-template-columns:1fr}.event-film-copy p{max-width:100%}}
@media(max-width:620px){.recap h2{font-size:clamp(4.7rem,16vw,7rem);margin:48px 0 25px}.recap video{max-width:100%;max-height:650px}.case-metric{display:block}.case-metric span{margin-top:12px}}

/* Keep people and product focal points in view when tiles crop responsively. */
.visual-grid img,.archive-grid img,.landscape-row img{object-position:50% 50%}
.visual-grid .featured-portrait{grid-column:span 2;grid-row:span 2;aspect-ratio:auto;min-height:0}
.visual-grid .featured-portrait img{object-position:50% 43%}
.archive-grid img[src$="portfolio-50.webp"]{object-position:65% 50%}
.archive-grid img[src$="portfolio-68.webp"]{object-position:35% 50%}